Gucci X Tommey Walker’s Detroit Vs. Everybody

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On September 8th, to celebrate the opening of Gucci’s Downtown Detroit boutique and Detroit Month of Design, Gucci will continue its pioneering partnership with one of the most diverse and creative cities in the world by launching the second chapter of the collaboration with Detroit designer, Tommey Walker, and his homegrown label, DETROIT VS. EVERYBODY. The second iteration returns with custom DETROIT VS. EVERYBODY patches featured on Gucci’s Off the Grid collection. The Off the Grid line was created to support the House’s vision for circular production that uses recycled, organic, bio-based, and sustainably sourced materials.  The limited-edition collection will include a baseball hat, backpack, and belt bag, all to be sold exclusively at the Detroit store beginning September 8th. Designed for those mindful of their environmental impact, the collection celebrates the connection between Gucci and Walker, supporting Tommey’s vision of increasing representation in the industry through Gucci’s Changemakers’ Impact Fund.
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Speaking about the 2.0 collection, Tommey Walker says, “I am even more excited by and proud of my 2.0 collaboration with Gucci as Gucci continues to walk the talk; and now demonstrating its long-term commitment to Detroit as a changemaker in its own right.”
To introduce the second chapter of the collaboration, Gucci partnered once again with a local Detroit production house on a video anthem spotlighting Detroit through the lens of the organic patterns that make up the city’s fabric. Featuring narration by Tommey Walker and a vintage Gucci CadillacSeville, the DETROIT VS. EVERYBODY collaboration is highlighted throughout.
In 2021, Gucci Changemakers collaborated with designer Tommey Walker and his homegrown label DETROIT VS. EVERYBODY on a special line-up of T-shirts with a donation benefiting non-profit organizations. The partnership was the first time Gucci has introduced a product collaboration under the Changemakers umbrella. Intertwining Italian craftsmanship and Detroit’s industrialist savoir-faire, the collaboration used Gucci’s fabric and raw materials and the VS. EVERYBODY graphic to underscore the likeminded creative vision and brand ideals that the House and Tommey Walker’s label are intrinsically known for.  Tommey’s signature DETROIT VS. EVERYBODY logo was revamped to celebrate the Gucci Changemaker’s 11 US focus cities, first identified in 2019 for the launch of the program, which included Atlanta, Chicago, Detroit, Houston, Los Angeles, Miami, New Orleans, New York, Philadelphia, San Francisco, and Washington D.C.
Gucci X Tommey Walker’s Detroit Vs. Everybody
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