The next season of the collection is an evolution. It consists of shared principles and concepts, which are at once modern yet recognizable to Calvin Klein’s DNA for purposeful pieces designed with every day in mind. Heron Preston, creative consultant for the collection, referenced streetwear and the idea of what is essential.
Classic styles are tailored for a future fit. An obsession with texture and color play adds depth to these classics. Overstated simplicity and oversized silhouettes are signed with signature orange details.
Elevated and sustainably sourced materials are introduced this season. Straight-leg joggers in plush cotton french terry, signature Calvin pieces – bralettes, long-sleeved crop tops, and leggings – in waffle thermal knits, lined shirt jackets, and puffers are designed for warmth. New knits and denim silhouettes made with organic cotton, recycled polyester, and recycled nylon round out the Heron Preston for Calvin Klein Season 2 collection.
Heron Preston says, “For Fall, it was about introducing new materials and dissected, timeless essentials that are interesting. We thought about how Calvin Klein shows up in the world, in a modern way. What I love most about Season 2 is the versatility of each piece and the different styling options through the layering that we designed into the collection.”
The campaign was shot by award-winning director and filmmaker Ricky Saiz, the campaign captures a new perspective and celebrates youth culture. The films feature a cast of newcomers, people at the forefront of culture that evoke a renewed sense of optimism and courage as they redefine success for the next generation. Nas, who is only heard in the films, fronts the still imagery which is reminiscent of the 90s, and a symbol of his youth. Each outtake from the campaign showcases the lived in experience of the clothing.
Heron Preston for Calvin Klein Season 2
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