Fear of God Fall/Winter 2024 “American Symphony” Campaign

By Sirena Kuo

Fear of God is back with its latest offering, Collection 8 – Fall/Winter 2024, aptly titled “American Symphony.” Jerry Lorenzo’s visionary take on American luxury continues to evolve, this time weaving a narrative that blends cinematic inspiration with the pinnacle of Italian craftsmanship.

Fear Of God Fall/Winter 2024

Drawing heavily from the rich tapestry of American cinema, Lorenzo pays homage to the sartorial elegance of Native American formal wear as depicted in Killers of the Flower Moon, the vibrant 70s Harlem styles seen in American Gangster, the rugged allure of 70s Westerns like Tombstone, and the iconic all-black cowboy android look from Westworld.

Fear Of God Fall/Winter 2024
Fear Of God Fall/Winter 2024

This collection is a masterclass in textures and fabrications, harmonizing materials such as Japanese denim, wool silk suiting, stone-washed leather, polar fleece, shearling, pique bonded knits, and cotton boucle. Each piece is meticulously crafted to reflect the brand’s signature architectural yet relaxed silhouettes, encapsulating Lorenzo’s unique design language.

Fear Of God Fall/Winter 2024

“American Symphony” captures the essence of Fear of God’s dedication to American luxury, presenting a bold and cohesive expression of style. The collection will be available starting July 31st at fearofgod.com, promising to resonate with those who appreciate the seamless fusion of historical reference and contemporary design.

Fear Of God Fall/Winter 2024
Fear Of God Fall/Winter 2024
Fear Of God Fall/Winter 2024

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