Estée Lauder

Estée Lauder

Founded in 1946, Estée Lauder started with a simple idea: high-quality skincare powered by both science and luxury. Estée herself, a visionary entrepreneur, built the brand from a handful of creams sold in beauty salons to a global powerhouse. Her belief that “every woman can be beautiful” shaped the company’s approach—one that prioritized innovation, personalization, and direct engagement with customers.