Olaplex

Olaplex, founded in 2014 by Dean Christal, revolutionized the haircare industry with its science-backed approach to repairing damaged hair. The brand’s patented active ingredient, bis-aminopropyl diglycol dimaleate, works on a molecular level to protect, strengthen, and repair disulfide bonds broken through chemical, thermal, and mechanical damage. This innovation quickly gained traction among professional hairstylists and consumers, leading to Olaplex’s acquisition by Advent International in 2019 and its successful public listing on the Nasdaq in September 2021, where it raised $1.5 billion, valuing the company at $13.6 billion.