Weekly Spotlight: Rosie Huntington-Whiteley Exits Rose Inc, Adore Me Launches ‘AM by You’, an More
1. Rosie Huntington-Whiteley Exits Rose Inc Amid Ownership Changes
Rosie Huntington-Whiteley, the British model and entrepreneur renowned for her ventures into the beauty industry, has officially announced her departure from Rose Inc, the company she founded in 2018. This decision follows the sale of the company at auction after its joint venture partner, Amyris Inc, declared bankruptcy in August 2023. In a detailed Instagram post, Huntington-Whiteley explained that the significant changes within the business, including its new ownership by AA Investments, compelled her to step down to maintain her commitment to authenticity and integrity. She expressed gratitude for the journey with Rose Inc, highlighting her pride in creating a beauty brand that aligns with her personal values and has cultivated a dedicated community. As she closes this chapter, Huntington-Whiteley looks forward to exploring new opportunities and applying the invaluable lessons she learned from her entrepreneurial venture. The team at Rose Inc also took to Instagram to honor her leadership and creativity, noting how her vision was integral to the brand’s identity and success, and expressed hope for potential future collaborations.
2. Adore Me Launches AI-Driven Custom Lingerie Studio ‘AM by You‘
Adore Me, a leading lingerie brand known for its commitment to inclusive sizing and sustainable practices, has unveiled “AM by You,” a groundbreaking custom design studio powered by generative AI. This innovative platform allows customers to create personalized bralette and panty sets from text prompts, using AI to translate their words into unique fashion prints. Developed with proprietary AI technology, including custom-trained image generation models, AM by You offers a unique opportunity for consumers to engage directly in the design process, producing bespoke items that reflect their personal style and preferences. The launch not only democratizes fashion design by making customizable clothing more accessible but also maintains Adore Me’s dedication to environmental sustainability through a partnership with Prompt.ly for on-demand printing that significantly reduces water usage. This initiative marks a significant step in Adore Me’s ongoing exploration of AI applications, enhancing consumer experiences in the lingerie retail sector.
3. LOEWE × Lynda Benglis Jewelry Collection Debuts for Spring/Summer 2024
LOEWE has partnered with Lynda Benglis, an iconic figure in post-war American sculpture, to launch an exclusive jewelry collection that merges the worlds of fashion and art, debuted at the Spring/Summer 2024 women’s runway in Paris. This collection comprises twenty pieces, each conceptualized as wearable sculpture, showcasing Benglis’s signature artistic techniques such as knotting, pleating, and pouring. Initially crafted in her Santa Fe studio from a variety of materials like clay and wire, these designs have been transformed into luxurious jewelry pieces using 18ct gold, sterling silver, aluminum, enamel, and crystal. The collaboration highlights Benglis’s innovative approach to art as a dynamic, ever-evolving form, now translated into the realm of high fashion. This unique collection will be available at Bergdorf Goodman and on loewe.com, blending LOEWE’s fashion-forward sensibility with Benglis’s groundbreaking sculptural artistry.
4. Champion x Rick Owens Unveil Their Fourth Collaboration for Summer 2024
Champion and Rick Owens have once again merged their distinctive aesthetics to launch their Summer 2024 collection, continuing a partnership that seamlessly blends sportswear with avant-garde design. This latest collection showcases a range of unisex pieces characterized by mesh details and loose drapery, sticking to a palette of black, white, and striking silver. In a nostalgic nod, Owens reminisced on Instagram about his early influences from Champion and a Jean Patou perfume label, noting the blend of American and European styles that have shaped his design philosophy. The collection, which includes eye-catching items like the silver Jumbo Windbreaker and various shorts, vests, and tees, also features the controversial pentagram symbol that Owens describes as a stand against bigotry and intolerance. Notably, this collection benefits from the proximity of Champion’s Italian factory to Owens’, facilitating a ‘Made in Italy’ label and promoting environmentally responsible production. The collection is now available for purchase on the Rick Owens official webstore, highlighting the ongoing synergy between these iconic brands in pushing the boundaries of fashion.
