Needles Butterfly Flair Lands on Reebok’s Instapump Fury 94

Needles, the Japanese brand celebrated for its butterfly logo and deconstructed flair, reconnects with Reebok to reinvent the Instapump Fury 94. Building on past collaborations like the revival of the Beatnik Slide, this partnership brings a fresh perspective to a classic silhouette.

Needles Butterfly Flair Lands on Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94
Needles x Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94
Needles x Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94

The sneaker arrives in two compelling shades—black and canvas—maintaining the avant-garde design that made the original a game-changer. Needles’ iconic butterfly is subtly embroidered on the toe box, while the pump bladder gets a patent leather upgrade. Premium leather touches on the toe and tongue blend Reebok’s innovation with Needles’ signature aesthetic.

Needles x Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94
Needles x Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94
Needles x Reebok's Instapump Fury 94
Needles x Reebok’s Instapump Fury 94

Set your reminders: the exclusive drop lands at Needles on November 14, with a global release through Reebok and select retailers following on November 21.

This collaboration continues to blur the lines between sportswear and high fashion, underscoring Needles’ growing influence. With recent attention on their distinctive tracksuits and a surge in celebrity fans, Needles is carving out a unique space in the fashion landscape.

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