Continuing its stride at the vanguard of fashion, Sacai welcomes the holiday season with a collection that seamlessly marries minimalism with unexpected design. This year, the brand reaffirms its commitment to redefining wardrobe staples, offering pieces that are both functional and unmistakably distinctive.
Central to the collection is a series of knitwear for men and women, introducing three new models that ingeniously blend low-gauge and high-gauge knitting techniques. The interplay creates garments with uniquely structured sleeves, offering a fresh twist on classic forms without overwhelming simplicity.
The Coal fabric series marks a highlight, showcasing Sacai’s dedication to material innovation. Mimicking the texture of paper while boasting durability and water resistance, the series features tote bags in three sizes and a drawstring bag, each accented with a bold ‘S’ emblem at the base.
Making a celebrated return, the Zantan series breathes new life into archival fabrics. This eclectic lineup spans crochet bags, umbrellas, and makeup pouches with contrasting interiors and exteriors. Sets of travel pouches and accessories—adorned with Sacai and ‘S’ logos—round out the series, alongside a selection of thoughtfully designed socks.
Following the success of the size-adjustable small pochette from the Fall/Winter 2023 collection, Sacai introduces a new faux fur iteration, adding a tactile richness to the accessory range.
Exclusively available at Sacai Aoyama and Sacai DOVER STREET MARKET GINZA starting November 15th, leather pieces inspired by classic double and single rider jackets expand the collection’s reach. Availability may vary by location, inviting enthusiasts to explore these boutiques for the full offering.
The visual campaign unfolds through intimate Polaroid snapshots of Sacai’s close friends, each wearing pieces that reflect their individual styles. This personal approach not only highlights the collection’s versatility but also underscores the brand’s emphasis on community and personal expression.
Embracing the theme “We’ve come a long way together,” store windows will feature films showcasing many who’ve supported Sacai’s journey. On November 8th and 9th, Sacai Aoyama hosts a participatory event where customers purchasing from the Holiday Collection will be photographed with a Polaroid camera. These images become part of a collective display of 350 films, symbolizing a shared celebration of style and camaraderie.
In recent times, Sacai’s innovative collaborations with global brands and artists have solidified its role as a trailblazer in the industry, consistently pushing boundaries while staying true to its roots.
