Acne Studios stakes out a fresh perimeter in Manhattan, positioning a glass storefront directly across from the Whitney Museum of Contemporary Art. Bordered by the High Line, the outpost expands the Stockholm label's presence beyond its Greene Street flagship.
Jonny Johansson, Creative Director of Acne Studios, created the interior with Swedish architecture studio Halleroed around an American minimalist grid. Monolithic columns clad in rough pink granite and reflective mirrors partition the floor plan. The stone's flamed finish points to the neighborhood's industrial background, carrying the label's trademark blush tone across the space. Johansson wrapped the perimeter in full glass to establish - per Acne Studios "a sense of openness."
Furniture designer Max Lamb crafted custom undulating leather sofas and armchairs for the center of the sales floor. Johansson and Halleroed arranged Lamb's seating alongside low timber daybeds and wooden stools, setting up relaxed clusters that suggest residential living rooms. Pale pink carpets rest underfoot, softening the flamed granite.
An on-site Acne Paper library fronts the street window, displaying the publication's newest print issue alongside an evolving assortment of art and fashion volumes. Pedestrians on the sidewalk can watch visitors read from the glass line, linking public street traffic with domestic lounging - per the brand "retail spaces that respond to their urban context."
