- Founded In: 2014
- Founder: Sarah Lee and Christine Chang
- Headquarters: New York City, USA
- Brand Philosophy: Taking it day by day, skin by skin.
- Known For: Playful yet effective skincare powered by fruit-based ingredients and clean formulations.
Glow Recipe started in 2014 as a curated space for Korean beauty, founded by Sarah Lee and Christine Chang. By 2017, it evolved into a skincare brand of its own, bringing K-beauty’s playful yet effective approach to a global audience. The focus? Fruit-powered formulas that deliver real results, without the fluff.
Built on the idea that skincare should be both fun and functional, Glow Recipe balances clinically proven ingredients with antioxidant-rich fruit extracts. The brand’s clean, cruelty-free formulas are designed to work with the skin, never against it, making high-performance skincare feel effortless.
From the viral Watermelon Glow Sleeping Mask to the Plum Plump Hyaluronic Serum, Glow Recipe has turned everyday skincare into a sensory experience. Each product is crafted with intention—bright colors, lightweight textures, and results that speak for themselves. More than just a brand, Glow Recipe is a reminder that skincare is meant to be enjoyed.