Le Labo

- Founded In: 2006
- Founders: Fabrice Penot and Eddie Roschi
- Headquarters: New York City, NY
- Brand Philosophy: "Le Labo was created as a scented revolution and a desire to rebel against the rising tide of conformity."
- Current Creative Director: Deborah Royer
- Known For: Le Labo is known for its handcrafted, made-to-order fragrances, with Santal 33 becoming a cult favorite for its warm, woody scent that has defined modern niche perfumery. The brand’s City Exclusives collection offers unique, location-specific scents like Vanille 44 for Paris and Gaiac 10 for Tokyo, available only in their respective cities. Le Labo’s minimalist, apothecary-style packaging and commitment to high-quality ingredients have solidified its reputation as a leader in artisanal luxury fragrance.
Founded in 2006 by Eddie Roschi and Fabrice Penot, Le Labo emerged as a niche fragrance brand in New York City, aiming to revolutionize the perfume industry with its artisanal approach. The brand’s name, meaning “the lab” in French, reflects its commitment to craftsmanship and individuality. In 2014, Estée Lauder Companies acquired Le Labo, allowing it to maintain its unique identity while expanding its global presence.
Le Labo has engaged in notable collaborations that blend fragrance with various cultural elements. In 2010, the brand partnered with Another Magazine to create ANOTHER 13, a scent that has since become a cult favorite. Additionally, Le Labo’s City Exclusive Collection offers fragrances inspired by and available exclusively in specific cities, such as Vanille 44 in Paris.
What sets Le Labo apart is its dedication to personalized, handcrafted fragrances made fresh for each customer, using high-quality ingredients sourced globally. Their minimalist, apothecary-style boutiques enhance the bespoke experience, allowing customers to witness the creation of their scents firsthand. This emphasis on individuality and authenticity has cultivated a loyal following, establishing Le Labo as a distinctive presence in the luxury fragrance market.