PAT McGRATH LABS

Pat McGrath didn’t just enter the beauty industry—she redefined it. For over 25 years, her vision has shaped the way makeup is seen, worn, and created. From backstage at the biggest fashion houses to the covers of every major magazine, McGrath’s influence is unparalleled. In 2015, she launched PAT McGRATH LABS, a brand built on the same fearless creativity that made her legendary. It wasn’t just another beauty line—it was a movement.

The debut product, GOLD 001, set the tone: experimental, high-performance, and instantly coveted. It sold out in record time, proving that McGrath’s ability to dictate trends wasn’t limited to the runway. What followed was a lineup of richly pigmented shadows, luminous skin-perfecting formulas, and lipsticks that became instant icons. Each release wasn’t just a product drop—it was an event. The brand quickly became the biggest-selling beauty line in Selfridges’ history and continued to push boundaries with collaborations spanning from Supreme to Valentino.

But PAT McGRATH LABS is more than just high-impact color and editorial-worthy finishes. It’s the product of an artist who has spent decades perfecting formulas under the most demanding conditions—backstage at couture shows, on high-profile photo shoots, and in beauty labs refining textures to perfection. Every pigment, every shimmer, every texture is tested and approved by McGrath herself, ensuring that the same artistry seen on runways translates seamlessly to real life.

A Dame of the British Empire and one of the most influential figures in fashion, McGrath has spent her career making beauty feel powerful. PAT McGRATH LABS is that philosophy in product form—bold, boundary-pushing, and always ahead of the curve.