• Founded In: 2018
  • Founder: Gucci Westman
  • Headquarters: New York, USA
  • Brand Philosophy: To craft clean, safe, products that are good for you and the planet.
  • Known For: Baby Cheeks Blush Stick and Face Trace Contour Stick

Westman Atelier is built on a simple idea: makeup should enhance, not mask. Founded by Gucci Westman—whose signature fresh-faced glow has graced the most photographed women in Hollywood—the brand delivers clean, high-performance products that fuse makeup and skincare in one. After years of perfecting that effortless radiance on set and backstage, Westman distilled her expertise into a collection designed to create luminous, healthy-looking skin with minimal effort.

The approach is straightforward: buttery textures, seamless finishes, and formulas packed with active ingredients that nourish as they perfect. A foundation stick isn’t just about coverage—it’s about improving the skin underneath. Every product meets strict clean beauty standards, avoiding questionable ingredients without compromising on payoff or performance.

Sustainability is part of the equation, too. Westman Atelier takes a thoughtful approach to packaging, minimizing waste and working with organizations committed to reducing environmental impact. There’s no overpromising here—just a dedication to making makeup that looks good, feels good, and does good.