Established in 2014 by British designer Grace Wales Bonner, the eponymous label has garnered acclaim for its thoughtful fusion of European tailoring and Afro-Atlantic cultural references. Initially focusing on menswear, the brand has expanded to include womenswear, consistently delivering collections that explore themes of identity, heritage, and elegance.

Wales Bonner’s collaborations have further amplified its influence in the fashion industry. Notably, the ongoing partnership with Adidas Originals has produced collections that reinterpret classic sportswear through a refined lens. The Fall/Winter 2024 collection, released in October 2024, pays homage to the foundations of hip-hop culture, featuring reimagined Samba and Superstar sneakers alongside apparel that blends street style with sophistication.

The brand’s commitment to cultural dialogue and craftsmanship has earned it numerous accolades, including the LVMH Young Designer Prize in 2016 and the CFDA International Men’s Designer of the Year in 2021. Wales Bonner continues to be a dynamic force in contemporary fashion, seamlessly blending cultural heritage with modern design. The brand’s dedication to craftsmanship, social responsibility, and innovative fashion ensures its continued relevance and influence.

Stay Ahead In Style
Sign up now for the latest runway updates, original editorials, emerging trends, and exclusive sneak peeks delivered straight to your inbox.
Thank You For Signing Up
You will hear from us soon.
Oops, something went wrong!

This will close in 0 seconds