Isamaya Ffrench unveiled her permanent makeup lineup after a series of limited-edition drops that turned heads last year. Her new release—aptly called the Core Collection—marks a step toward establishing a staple range under the Isamaya Beauty banner. Each product is developed with a focus on skincare benefits, a reminder that coverage doesn’t have to compromise well-being.
Ffrench’s latest offerings arrive in chrome casings designed to stand the test of time. The lineup runs deep with twelve items made for versatility. Among them are a Colour Correcting Serum, a Sculpting Stick, a blush-and-highlighter duo, a lip balm dubbed Lips Metal, a Lip Liner, the Five Point Lift Highlighter, Liplacq Gloss, Hyaluro Lip Plumping Gloss, Microbial Gel Primer, Mascara, and Face Glaze for a hint of skin tint. They’re all about blending artistry with everyday wear and aim to fit seamlessly into any routine.
“The ‘Core Collection’ represents what the future of beauty means to me,” Ffrench said in a press statement. “This line of skincare-infused makeup products, housed in strong and timeless chrome packaging are the tools for anybody who wants to feel empowered in the truest version of themselves.”
