9 Clean Perfumes You Can Feel Good About Using
Today’s best fragrances come with fully transparent ingredients and eco-friendly cred.
Beauty
The world of luxury beauty, exploring the latest innovations and trends in makeup, skincare, and fragrances.
Latest in Beauty
Find Your Forever Scent in Five Simple Steps
Here’s how we recommend cutting through the fragrance clutter to find a fragrance that’s endlessly you.
A Closer Look at Skin-First Beauty
Products that prioritize skin health are quietly replacing heavy makeup habits.
Byredo is Finding its Way into Every Corner of Your Home
With the launch of a fabric-friendly perfume and a new candle, Byredo invites you to infuse your environment with the crisp, familiar scent of Blanche.
The Art of Scent According to YSL’s Muse
A seductive collision of ink, iris, and vanilla, Muse introduces a subtly smoky accord that leaves a provocative, unforgettable trail.
L’Oréal Paris Names Harold James as its New Global Makeup Artist
This self-taught artist is poised to reshape the brand’s approach to makeup with a focus on diversity and empowerment.
Saie and Rocky’s Matcha Brew Up a Glowing Collaboration
The cult-favorite beauty brand and the buzzy matcha house join forces to give your routine a caffeine-fueled twist.
6 Celebrity Beauty Brands That Earned Their Cult Status
Celebrities exist on our TV screens, social feeds, and are now behind our favorite beauty brands, but is that such a bad thing?
Typology’s Latest Serum Focuses on Eye Contour Rejuvenation
The A30 Eye Serum offers a new approach to addressing signs of aging around the eyes.
Inside Victoria Beckham Beauty’s Viral Success
Since launching her beauty line, Victoria Beckham has transformed her her brand into a global glamour powerhouse
Eight Standout Perfumes for Spring 2025
Spring 2025 fragrances are all about embracing contrasts; blending unexpected notes to create a scent that feels both comforting and daring.
Is Beauty Going Green or Going Clean?
“Clean beauty” is a phrase that has been floating around long enough—on frosted bottles, in mission statements, on influencer grids full of beige linen and eucalyptus—to mean something by now.
Beyoncé Celebrates Cécred’s Expansion with Ulta
Beyoncé’s haircare line, Cécred, has achieved a significant milestone by launching its Foundation Collection in over 1,400 Ulta Beauty stores nationwide and online.
The Hidden Influence of Packaging in Beauty Brands
In an age of TikTok unboxings and vanishing attention spans, the way a brand dresses its product can seduce or alienate consumers before they even swatch a shade.
From Runway to Reality: Who Is Influencing Who?
As the Fall/Winter 2025 shows shut their doors and fashion editors packed away their show notes, one lingering question rose above the sea of velvet capes..
Beauty and the Bot: How AI Is Transforming Personalized Skincare and Makeup
Personalized beauty used to mean grabbing a foundation two shades too light and hoping for the best. Then came artificial intelligence, quietly, at first.
The Influence of K-Beauty on Modern Skincare Routines
K Beauty has been a fixture in South Korea for decades, but its ripple effect around the globe started slowly, then reached a sudden crescendo.
ILIA Introduces a Chocolate Brown Version of Its Best-Selling Mascara
ILIA Beauty is expanding one of its most popular products. The award-winning Limitless Lash Mascara is now available in Before Dawn, a rich chocolate brown that has been a long-standing request from customers.
Augustinus Bader Takes Sun Protection to the Next Level with Their Mineral Sunscreen
Augustinus Bader introduces its highly anticipated Mineral Sunscreen SPF 50, a groundbreaking solution where skincare meets sun protection.
MERIT Beauty’s First-Ever Lip Liner is Coming and We’re All In Line
After months of anticipation, MERIT Beauty is finally launching its first-ever lip liner, the Signature Lip Sheer Lip Liner, and it’s already making waves in the beauty world.