GODMODE Beauty Is Here to Change the Game
Chloë Grace Moretz and Rina Sawayama launch a gaming-inspired cosmetics line, complete with AI-powered digital perks and an avatar-driven campaign.
Beauty
The world of luxury beauty, exploring the latest innovations and trends in makeup, skincare, and fragrances.
Latest in Beauty
Harris Dickinson Is Rhode’s First Leading Man
The actor has become an inaugural “Rhode Boy,” starring as the face of the skincare brand’s new Glazing Mist campaign.
Gucci Westman Has Built a Career on the Power of Restraint
Gucci Westman has parlayed her backstage prowess into a star-studded clientele and a coveted clean-luxury brand of her own.
Boutique Beauty Brand Fara Homidi Hits Sephora Shelves
Grounded in clean formulations and thoughtful design, the brand’s next chapter takes it to physical retail across North America and the UK.
Meet the “Busy Girl” Tinted Sunscreen Backed by Sandy Liang
Beauty of Joseon’s new tinted sunscreen is formulated to protect, perfect and hydrate in a single step.
E.l.f. Beauty Buys Hailey Bieber’s Rhode for $1 Billion
Hailey Bieber’s skincare line Rhode is set to scale as E.l.f. Beauty acquires the buzzy brand in one of beauty’s most significant deals this year.
Pamela Anderson Lands First Haircare Campaign with Biolage
The screen icon brings her fearless authenticity to Biolage’s “good science” campaign, promoting the brand’s new vegan Hair Spa range.
The Return of Old Hollywood Glamour on the Red Carpet
A-list icons are reviving the elegance of mid-century movie star glamour in fresh ways at this year’s biggest events.
Dior Brings Iconic Faces to New Backstage Makeup Campaign
Jenna Ortega, Jisoo, and Anya Taylor-Joy lead Dior’s latest beauty campaign, celebrating individuality and the new era of backstage glam.
Patrick Ta is WWD’s International Beauty Innovator of the Year
Celebrity makeup artist Patrick Ta earns a top industry honor as WWD recognizes his brand’s global impact and product innovation.
Lucia Pieroni Keeps Beauty Real, Raw, and Relevant
Pieroni’s mastery at subtle transformations makes her one of fashion’s most trusted beauty authorities.
KATSEYE and Glossier’s Lip Glaze Drops in Six Signature Shades
Fans can channel their favorite KATSEYE member’s look with shades designed to reflect each bandmate’s vibe.
Hailey Bieber’s Rhode Finds a Home at Sephora
Starting this fall, Bieber’s skincare brand will be available at Sephora outlets the US and Canada, with a UK launch set for the end of 2025.
Lancôme Brings Back its Iconic Juicy Tubes with Kelly Rowland
Rowland anchors the Juicy Tubes relaunch with contemporary interpretations of early-2000s beauty looks.
Mario Dedivanovic and Sephora Roll Out “Beyond the Artistry” Tour
In a full-circle collaboration with Sephora, the celebrity makeup artist will teach sold-out crowds how to master his famed techniques.
Chanel Captures Golden Hour Just Right for its Summer Collection
With Vittoria Ceretti in tow, Chanel’s Les Beiges unveils sunset-toned makeup essentials, from bronzed foundations to shimmering lip colors.
Red Lipstick Isn’t Going Anywhere, Ever
Fashion’s longest love affair is with the color on our lips. A century on, the red lip remains an ageless symbol of passion and power that outlasts every fleeting fancy.
Dior Beauty Signs Jenna Ortega as New International Ambassador
Fresh off Hollywood buzz from her latest projects, Jenna now steps confidently into Dior Beauty’s spotlight.
Mienne’s Seductive Skincare Debut
Julia Fox, Lola Leon, and Parris Goebel showcase lotions and potions as “objects of desire” in this standout launch.
Bella Hadid Brings Orebella to London
Bella Hadid lands in London tomorrow with Orebella, her year-old fragrance venture, set for an exclusive release at Selfridges on 15 May.