Hermès has long positioned itself at the intersection of art and craftsmanship, championing creatives whose work embodies a balance of tradition and innovation. In its latest Instagram series, the maison spotlights three artists whose work seamlessly fuses illustration and animation, transforming the digital space into a canvas for storytelling. Their contributions underscore Hermès’ ongoing commitment to artistic collaboration, reinforcing the house’s reputation as both a patron of the arts and a tastemaker in contemporary design.
María Jesús Contreras x Hermès
For María Jesús Contreras, illustration is as much about storytelling as it is about discovery. The Chilean artist’s signature style—bold, saturated colors and surreal compositions—finds a fitting home in Hermès’ latest creative showcase. Her work invites the viewer into a world of hidden details and playful illusions, where familiar motifs are reimagined with a sense of wit and wonder. Through her layered, intricate visuals, Contreras transforms the everyday into something extraordinary, much like Hermès itself—a house where craftsmanship is steeped in imagination.
Lee Kyutae x Hermès
Through animation, Lee Kyutae captures the essence of movement, transformation, and the fine artistry behind every Hermès creation. In his collaboration with the maison, a single thread becomes the foundation of an evolving visual narrative, seamlessly shifting from delicate stitchwork to the powerful form of a saddle—an homage to Hermès’ equestrian heritage. With fluid, hand-drawn precision, Kyutae distills the elegance of craftsmanship into an animated sequence that feels as timeless as the brand’s legacy itself. Accompanied by a mesmerizing soundscape from Pascal Armand, the work bridges the tactile and the digital, breathing new life into Hermès’ storied symbols.
Helen Ferry x Hermès
As a paper artist known for her intricate handcrafted creations and stop-motion animations, Helen Ferry brings a sculptural sensibility to her collaboration with Hermès. Here, she explores the fluid, ever-evolving nature of form, reinterpreting the Arçon bag in a way that reveals its subtle equestrian influence. Through delicate paper structures and meticulously crafted transitions, Ferry’s animation captures the essence of Hermès’ design philosophy—where every piece, no matter how familiar, holds a story waiting to unfold.
From illustration to animation, Hermès’ latest digital collaborations speak to the evolving relationship between heritage brands and contemporary artists. By commissioning work that exists outside traditional campaign formats, the house continues to assert itself as a curator of culture, bridging classic luxury with the ever-expanding realm of digital artistry.
