Fendi Marks a Century with Steven Meisel’s Campaign

Steven Meisel’s sepia‑toned photos trace five generations of Roman elegance as Fendi quietly toasts its hundredth birthday.

Fendi Fall/Winter 2025/2026 Campaign
Fendi Fall/Winter 2025/2026 Campaign

Fendi opens its second century with a mood piece rather than a march. The Fall/Winter 2025/2026 campaign, photographed and directed by Steven Meisel, traces five generations of Roman style inside a mid‑century, sepia‑toned salon.

“Fendi reminds me of the future,” says Silvia Venturini Fendi, reimagining personal memories in a retro‑futurist wardrobe that feels both familiar and forward‑leaning.

Fendi Fall/Winter 2025/2026 Campaign
Fendi Fall/Winter 2025/2026 Campaign
Fendi Fall/Winter 2025/2026 Campaign
Fendi Fall/Winter 2025/2026 Campaign

The clothes echo the set’s gentle distortion of time: cocooned shearling coats curve away from the body with controlled volume, embellishments glint without glare, and accessories, including the revived Spy Bag and Peekaboo Soft, show Fendi’s fluency in material sophistication.

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