Louis Vuitton’s approach to fine jewelry is anything but ordinary. For Valentine’s Day, the Maison brings together three collections that reimagine its most iconic codes—think diamonds shaped like the Monogram star, a checkerboard reinterpreted in gold, and a fresh take on Color Blossom with an unexpected pop of blue-green.
The LV Diamonds Collection
In the realm of diamonds, Louis Vuitton does things differently. Enter the LV Monogram Star, a custom-cut diamond with 53 precisely angled facets, designed to reflect light in a way that feels sharp, graphic, and unmistakably Vuitton. The cut transforms classic solitaires, platinum bands, and pendant necklaces into modern heirlooms—stripped of excess, made to be worn every day.
For a more playful nod to the Maison’s archives, there are checkerboard-inspired bands, referencing the Damier pattern first introduced in 1888. Here, diamonds and gold stack like pixels, balancing old-world craftsmanship with a contemporary edge. And in true Louis Vuitton fashion, each diamond’s journey—from mine to Maison—is recorded on blockchain, ensuring complete transparency.
Le Damier de Louis Vuitton
Speaking of Damier, the pattern has moved beyond trunks and leather goods. Le Damier de Louis Vuitton is a fine jewelry collection that translates the geometric motif into yellow and white gold, accented with precisely placed diamonds. “It’s a diamond collection that’s not just about the stones, but about the pattern they create,” says Francesca Amfitheatrof, the Artistic Director of Watches and Jewelry.
Rings come in multiple widths, meant for stacking or making a statement solo. A reworked tennis bracelet takes on a sleeker, second-skin feel. Sculpted hoop earrings and a pendant necklace round out the lineup, each piece structured yet effortless—true to the spirit of Damier itself.
The Louis Vuitton Color Blossom Collection
Since its debut in 2015, Louis Vuitton’s Color Blossom has been a study in vibrant, high-saturation stones. This season, it welcomes something new: Amazonite. A striking blue-green gem, Amazonite is a departure from the collection’s usual lineup of carnelian, malachite, and mother-of-pearl. The stone, named after the Amazon River, brings a fresh translucency to Vuitton’s jewelry universe.
Set in yellow gold, Amazonite takes center stage in a pendant necklace, a delicate bracelet, and an elegant sautoir. The collection plays with proportion, alternating between diamond-pavé Monogram flowers and Amazonite’s natural depth of color.
Louis Vuitton’s Valentine’s Day selection is for those who appreciate the interplay of bold design and refined craftsmanship. Whether it’s a diamond with a Monogram pedigree, a checkerboard pattern made for stacking, or a gemstone that feels like a breath of fresh air, these pieces are a reminder that fine jewelry—like love itself—should never be predictable.
