Offset steps into his next era with “Swing My Way,” a music video that pairs him with Anok Yai, the South Sudanese model who first made her mark as the second Black model to open a Prada show since Naomi Campbell. Fresh off the Spring/Summer 2024 runways and continuing her role as one of Estée Lauder’s leading faces, Yai appears here with a new kind of on-screen presence—one that doesn’t lean on tried-and-true music video tropes.
Directed by Kid Art, the clip travels from Brooklyn rooftops to a Miami backdrop, offering a moody narrative that nods to cult film references—Yai’s eyeliner moment conjures “Jennifer’s Body” in a way that feels more razor’s edge than camp. Offset, who released his album “Set It Off” earlier this fall on Motown, seems keen on transforming the usual hip-hop visual codes. Yai’s presence emphasizes that shift, dropping the standard love-interest role and letting something more unpredictable slip in, all while draped in diamond chains on the single’s cover.