Check waits poolside in Ibiza as Burberry turns The Standard’s rooftop into a yellow-check daydream through October.

Burberry is setting up summer residency at The Standard Ibiza, located in the heart of the island’s Old Town. The rooftop now features the brand’s distinctive yellow check pattern covering loungers, parasols, and cushions. The swimming pool floor also prominently displays the Burberry logo.


Downstairs, guests find a matching photo booth wrapped entirely in Burberry’s summer check. From the rooftop, visitors can spot Check Mate, the brand’s boat sailing along Ibiza’s coastline.
Burberry has also arranged weekly cocktail evenings at UP, the hotel’s rooftop bar and restaurant. DJs play music from a specially built booth, complementing the island’s relaxed atmosphere.
A selection of Burberry’s seasonal items, including swimwear, tote bags, sunglasses, sandals, and hats, are available for purchase directly at the rooftop pop-up.



This initiative is part of the Burberry Summer campaign led by creative director Daniel Lee, which includes another recent activation at The Newt hotel in Somerset, England. There, Burberry introduced a green variation of its signature check, displayed throughout the estate and on its croquet lawn.
The Ibiza takeover runs through October, inviting guests to experience Burberry’s summer vision in one of Europe’s most popular holiday spots.