Villa La Mistralée reopens with Peter Marino’s relaxed build, bringing bags, ready-to-wear, and Coco Beach pieces under one sunlit roof.
Villa La Mistralée’s green shutters swing open again as Chanel welcomes summer in Saint-Tropez. Redesigned last year by architect Peter Marino, the villa—part holiday house, part showroom—sets an easy Riviera pace while nodding to La Pausa, Gabrielle Chanel’s own retreat farther along the coast.
Bags command the ground floor: the 11.12, the 2.55, and the new Chanel 25 line the walls beside eyewear, silk scarves, and costume jewellery. Upstairs, ready-to-wear takes over in rotation. Spring-Summer 2025 arrives first, followed by Coco Beach and the 2024/25 Métiers d’art collection, giving visitors a steady stream of pieces through the season.
Timepieces sit in mirrored vitrines—the J12’s ceramic sheen beside the Première and BOY.FRIEND—while jewellery cases carry COCO CRUSH, Camélia, Comète, and N°5. Throughout the villa, works by Georges Noël, Agnès Debizet, and Johan Creten share space with Pablo Picasso ceramics, and lion sculptures salute the couturière’s Leo star sign.
The garden pool house shifts the mood. Pink and apricot wooden walls meet waxed concrete floors, raffia trim, and rope-tied accents. Screens loop look-book imagery; striped poufs echo swimsuit piping from Coco Beach 2025. It feels less like retail, more like slipping into a friend’s cabana between swims.
With doors open for the warm months, Chanel’s Saint-Tropez address blends art, archive, and current collection in one lived-in setting—an invitation to slow down before the Mediterranean horizon, bag in hand.
