Holli Smith is a New York-based hairstylist known for her distinctive, minimalist style that emphasizes natural texture and personality. Her journey began in San Francisco, cutting hair for friends, a casual start that eventually led her to New York, where she trained under the legendary Guido Palau. This experience helped define her signature look, balancing bold cuts with subtle texture. Smith has since become a go-to stylist for brands like Balenciaga, Opening Ceremony, Proenza Schouler, and Alexander Wang, where her sharp, “don’t mess with me” aesthetic shines, creating looks that blend effortless cool with high-fashion precision.
Known for collaborating with photographer Collier Schorr, she has styled icons like Billie Eilish, creating fresh, face-framing cuts that redefine each subject’s look. Her style is grounded in the idea of simplicity and authenticity, and her distinctive cuts and natural textures capture a model’s unique vibe while keeping the look high-impact and fashion-forward.
Reflecting on her career, Smith often speaks about the power of hair to embody personality. She sees each style as a way to express and amplify a person’s identity, choosing looks that are simple yet bold, always prioritizing the individual. As one of the few women in a field still largely dominated by men, she continues to inspire, pushing the boundaries of style while remaining true to the natural shapes and textures that have become her signature.
