LaQuan Smith grew up in Queens, New York, learning the craft from his grandmother—an unsung hero who handed him a love for sewing and pattern-making. By 21, Smith had already carved out his own lane, hustling with a tenacity that led to his namesake brand’s official debut in 2013. His designs have always been more than just clothes; they’re cultural markers. With fans like Rihanna, Beyoncé, Lady Gaga, and Kim Kardashian embracing his unapologetic glamour from the start, LaQuan’s reach was clear—he was here to make a statement.
Smith’s brand is all about celebrating the body, and it’s that fierce, unapologetic energy that’s become his trademark. His looks—glossy, figure-hugging, and utterly confident—have a distinct ability to make the wearer feel powerful. It’s no wonder why everyone from runway models to private clients across Lagos, London, and beyond wants a piece of LaQuan’s world. Each collection feels like a nod to nightlife, to the thrill of stepping out, dressed to conquer—an attitude that’s resonated deeply in today’s fashion culture.
Beyond the runway, Smith’s name has found its way into projects with global heavyweights like Heineken, Tidal, and Samsung. These collaborations, blending fashion with pop culture moments, are proof that LaQuan Smith understands what it means to be a designer in the modern world. Headquartered and made in Long Island City, NYC, his label delivers to fashion lovers worldwide—solidifying his position as a mainstay for those who like their glamour with an edge.
