“Your Turn”: Billie Eilish Is Back With a New Fragrance

Billie Eilish is expanding her personal fragrance collection once again, unveiling a fourth olfactory creation called “Your Turn.” Building on a partnership with Parlux that kicked off in 2021, the chart-topping artist has steadily grown her beauty offerings into a noteworthy brand for anyone seeking a well-crafted, ethically minded fragrance.

“Your Turn” by Billie Eilish
Billie Eilish Is Back With a New Fragrance

“I’ve always been extremely passionate about scent and love the process of developing something new. I’m excited to share the newest scent and bottle in my fragrance collection,” Eilish said.

True to her commitment to clean formulas, “Your Turn” is crafted with vegan-friendly and cruelty-free ingredients and produced using 100% renewable wind energy. Notes of bergamot peel, cardamom, and ginger lead the opening impression, making way for peach skin, jasmine, and coconut water at its heart. Beneath that, a base of Australian sandalwood and musks delivers depth. This newest launch follows “Eilish Eau de Parfum,” “Eilish Eau de Parfum No. 2,” and “Eau de Parfum No. 3,” each bearing the same ethos of conscious production.


“Your Turn” by Billie Eilish. Fragrance 2025
“Your Turn” by Billie Eilish
“Your Turn” by Billie Eilish. Fragrance 2025
“Your Turn” by Billie Eilish

Fans who have followed Eilish’s foray into scent since her debut in 2021 will find “Your Turn” to be another extension of her distinct style—uncomplicated, yet undeniably her own.