This collaboration takes Italian sophistication poolside, featuring specialty drinks, elegant design, and the fashion house’s latest collections.
This summer, Dallas is getting a dose of Italian glamour as Missoni brings its signature zigzags to the rooftop of Hôtel Swexan. Launching June 21, the boutique hotel’s panoramic infinity pool will be transformed into a high-fashion oasis, complete with Missoni-branded loungers, vibrant textiles, and a custom retail cabana stocked with the brand’s latest ready-to-wear, swimwear, and home collections.
“This partnership is the perfect fit as Hôtel Swexan and Missoni are both family-owned businesses, dedicated to creating unique experiences that resonate with the world’s most discerning clientele.” – Julian Payne (general manager of Hôtel Swexan) to WWD
Source: Hôtel Swexan
Guests can indulge in a curated Missoni menu available poolside and at Pomelo, the hotel’s Mediterranean-inspired rooftop bar. Signature cocktails like the Malfy Gin Spritz and an Amalfi-inspired bruschetta board set the tone for a leisurely afternoon under the Dallas sun. For those seeking an immersive experience, Hôtel Swexan offers two exclusive packages – the Missoni Experience, which includes a night’s stay, pool access, cocktails, and a bruschetta board, and the La Vita Missoni suite package, featuring a signature suite, two Missoni beach towels, and a summer-scented candle.
Hôtel Swexan provides the perfect backdrop for Missoni’s vibrant takeover. Whether you’re lounging by the pool or shopping the latest collections, this pop-up promises a summer of style and sophistication.
