Louis Vuitton taps architectural icons Frank Gehry and Peter Marino for a groundbreaking Beverly Hills flagship, promising a revolutionary shopping and cultural experience by 2029.
Beverly Hills, a neighborhood synonymous with luxury, is preparing for a game-changing arrival from Louis Vuitton. Slated to open in 2029, its ambitious new flagship will stretch across a prime location between Rodeo Drive and Beverly Drive, redefining what it means to shop, dine, and immerse oneself in the world of the iconic French house.
Architect Frank Gehry, known for designing the Fondation Louis Vuitton museum near Paris, will create the flagship’s 45,000-square-foot structure, envisioned as dual buildings connected by pedestrian bridges and lush rooftop gardens. Interiors will be designed by architect Peter Marino, celebrated for luxurious retail spaces for Dior and Chanel, blending opulence with contemporary elegance.
Beyond mere retail, the expansive flagship promises a complete cultural immersion into Louis Vuitton’s lifestyle vision. The three-story space will showcase comprehensive collections for women and men, beauty essentials, fine jewelry, timepieces, and travel goods. Additionally, patrons can expect gourmet eateries and a dedicated exhibition area for rotating art and fashion displays, underscoring the brand’s dedication to integrating culture within commerce.
This significant investment signals Vuitton’s broader ambition to deepen its footprint in Los Angeles—a goal previously met with challenges when LVMH’s plan for a Cheval Blanc luxury hotel and boutique faced opposition from local residents and city council. Now, with groundbreaking anticipated in 2026, all eyes will be on how this landmark will elevate Beverly Hills’ status not just as a shopping destination, but as a global cultural hub.
