Porter James Sports was founded in 2021 in Aotearoa, New Zealand by Joshua Heares, who spent a decade in advertising before channeling his perspective into menswear. The brand speaks to deliberate style, choosing thoughtful construction over flashy statements and favoring a concise wardrobe that stays relevant. Each collection grows from Heares’s focus on craft and form, resulting in pieces that blend relaxed shapes with subtle tones.
This season hones in on small-batch leather production in Auckland, where local artisans work with premium hides that draw on New Zealand heritage. The accompanying visuals appear clean and deliberate, referencing dairy elements like butter and milk, a quiet nod to the Kiwi landscape.
Porter James Sports is carving out its space in modern men’s style, offering designs that honor substance, simplicity, and a distinctly New Zealand sense of ease.
