Louis Vuitton is tapping into music nostalgia with a new trio of accessories that pay tribute to the iPod era and the heyday of cassettes. At first glance, the iPod-inspired crossbody might feel like a playful gimmick, but closer inspection reveals details that double as miniature homages to both technology and the house’s heritage.
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A small screen on the bag shows a battery at full charge, a play button, and “Louis Vuitton Collection Spring 2025” in place of a song title. Instead of a standard clasp, there’s a circular monogram tab that recalls Apple’s iconic wheel. The time stamp, 18:54, nods to the year Louis Vuitton began, while the zipper pulls echo wired headphones, adorned in the brand’s signature pattern. This piece is set to drop on March 13, priced at approximately $1,500.
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Louis Vuitton’s Spring 2025 line extends beyond this nod to Apple. The brand has also released a card holder shaped like a cassette tape and a crossbody that riffs on a classic tape deck. These items arrive on the heels of the house’s continued push under Nicolas Ghesquière and the fresh energy that came with Pharrell Williams’s appointment as Men’s Creative Director in 2023. It’s clear the brand has its finger on the pulse of both style and cultural memory—shuffling between the past’s greatest hits and today’s sleek innovations.
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