Miu Miu steps into the Chinese New Year with a fresh perspective through The Encounter (如期而遇), a short film directed by Shujun Wei, a filmmaker known for his nuanced storytelling. Starring brand ambassadors Liu Haocun and Zhao Jinmai, the film unfolds in Yi Lau Yi, a bustling Cantonese tea house in Beijing. Against the backdrop of clinking teacups and a live three-piece band, the story takes a surreal turn when the musicians and other diners suddenly vanish, leaving the two actors in an eerily empty space. What follows is a whimsical journey as they dance, create music, and explore a dreamlike setting that feels both intimate and celebratory—a perfect nod to the Year of the Snake.
The collection accompanying this cinematic moment channels joy and optimism. Key pieces include oversized sweaters, blouson jackets, preppy tweeds, and jewel-encrusted denim paired with signature ballerinas, loafers, and strappy kitten heels. Accessories take center stage, with exclusive iterations of the Penny, Wander, and Arcadie bags alongside playful bag charms like a crochet-knit serpent and personalized Chinese knots available at select locations. Other highlights include rose-tinted eyewear, opera gloves, and cotton underwear in festive red—a classic symbol of luck for the season.
From logoed hoodies to aged leather and pearl accents, the lineup captures the energy of a fresh start while nodding to Miu Miu’s signature mix of the refined and the unexpected. It’s a collection that doesn’t just mark a holiday—it embodies the spirit of celebration and new beginnings.
As Miu Miu ushers in the Year of the Snake, The Encounter feels like a fitting tribute: a playful, stylish meditation on unity, possibility, and the joy of discovery.
